Millennials are Misunderstood

Today I decided to go down to the Kansas City Plaza Public Library, my favorite one in the area. I sat down, did some research, read my book, applied for some jobs and then I came across this interesting article called The millennials- ever optimistic about jobs, by Allen Chernoff, CNN correspondent.

The article, prudently arriving near graduation, discusses how the millennial generation is not worried about jobs, that we are demanding for our job and salary and we are all about the "140 character" world.

Quoting leaders of big companies, Chernoff depicts my generation as a hard- working, yet "demanding" audience because of our up- bringing.

Alison Brod, from "Alison Brod Public Relations, a beauty and fashion marketing firm," describes the generation, from which I am from.

She says, "'They want to celebrate, they want bonuses, they want presents, it's Friday afternoon they want pizza parties and things like that. So there's this constant sense of number one.'"

As I sit here reading this article, I am trying to imagine what business would be like without this attitude. What would facebook and Craig's list done without the confidence to pursue new entrepreneurship? Perhaps we did grow up in a generation of praise and winning but confidence has always been a strong point, especially in business. The one disagreement I would have with Brod is in fact, we do still have to take responsibility. We have to face reality but we can try to enjoy ourselves in the midst of it.

I have no job at the moment. I came into public relations late in my college career, so I have been involved in internships during and after college, instead of just during. I have help so I am lucky (perhaps it's my generation) and I have family that can help me while I hunt for a job but I know many others who are in my generation who can't.

I think that my generation is "demanding" and feels "entitled" if they know what they want. For me, it took a while. I started off as a dance major and musical theater minor and then changed my major at least two times preceding. I feel that internships are important and they do help you figure out what they want but they provide me no financial stability - even having a large amount of social media experience. Is it so demanding to want a salary when you have seen the effects on the generation before you?

Brod also says in Chernoff's article, that the generation doesn't like to read any more than 140 characters.This trend is annoying to me but necessary. With all the information we are given do you think there is another way to filter? Although, I don't agree completely with Brod in her opinions of my generation, I do think that there is a word of caution to Chernoff's article. I think that my generation should be worried. I think they should network, apply and write as much as possible and not rely on the facebook, twitter and foursquare because they will not be there forever.

I don't think that this is a teaching error either. The whole faculty at the University of Nebraska at Omaha, taught me "same rules, new tools," which I'm sure many students of my generation have heard in their college career. We just know how to adapt. We travel more, we read differently, we explore more options and it has helped take our generation to the next level.

Being from a fast- paced, "demanding" and "trophy kid" generation, I'd say some of us are worried but we know one thing - if we keep learning, keep confidence and keep up we'll certainly be on top.

To Get the Master's or Not?

This week has been dedicated to my full- time job of finding a job. Luckily, I can savor my job- finding time for this week because I have financial means but what if I didn't? What if opportunities didn't work out or what if I can't find one in an appropriate amount of time?

As I am sitting here with my lap full of cover letters and resumes I came across an interesting article, Experience vs. Education for young PR pros by Julie Walsh, a Media Relations Specialist for Walker Sands.

She uses the common communications technique of SWOT (strengths, weaknesses, Opportunities and threats) to show her experience getting her masters and having a job at the same time.

I have heard of many people doing both at the same time. They both compliment each other and can help you learn about each side of the spectrum. However, this poses a major, "weakness of time management," said Walsh. Basically you will have two full- time jobs. This is possible but will you get the most out of both?

Unlike Walsh, I can't necessarily justify a master's degree at the moment. I will pursue a masters eventually but I feel like real work experience will help me figure out what I want and then I can target my aspirations from there.

Recently, I just finished a rigorous full- time internship for international communications company, Fleishman Hillard. It taught me so much being in the real field. I know now that perhaps the real way to figure out what you really want in a career, is to find internships in between undergrad and graduate school. I have seen similar experiences from professionals in my field. Another option is to find different types of jobs in between undergrad and graduate. I have been looking mostly at non- profit and corporate companies and organizations to find out which atmosphere works best.

Through the variety in my internships, I have learned work environment can never be repeated in a classroom, especially in a full- time setting. In my agency experience there isn't much of a way to hold a full- time position while attending school. It is a required 50-70 hour week for a full- time position and a lot of your work is done outside of office hours (especially travel). This is an example of how this experience can only be found working full- time at this office. This is only one example of a demanding job but there are many jobs that it would be possible to do both at the same time.

As I sit here desperately writing and hoping for that one email that will take me out of unemployment, I think about how easy it would be to go back to school and to have a fresh start. Though I would learn a lot, I believe a little experience before a masters is the path for most. To target what you really want, you need to gain a little experience in the field first before you sign your life on the dotted line.